(Sr.) Marketing E-Commerce Executive_Beauty Brands

Position Purpose:
￭To increase company sales by generating specific activities for retailers through leveraging global brand positioning.
￭Develop and implement the Trade Marketing strategy to contribute towards brand growth targets and cross-category business objectives.
￭Ensure E-Commerce activities are well managed and coordinated across all relevant functions.
￭Support in E-Commerce administration areas in stock, logistic and customer service.

Trade Marketing
￭New product launch forecasts and execution.
￭Manage all aspects of retail/VIC event planning, meet strict deadlines, and stay within budget.
￭Mall exposure arrangement such as store mailer, DM Ads, banner, campaign, and outpost.
￭Collect and analyze consumer and market insights and competition strategies to make recommendations to management.
￭Implement media and promotion plans and ensure implementation of trade marketing plan.
￭Provide periodic reports to manager.
￭Manage and maintain CRM database & VIP program.

E-Commerce
￭Assist in maintaining platform operations, product reporting and listing, and product sales statistics and data analysis.
￭Plan EC’s annual sales and product promotion activities, coordinate with the EC’s theme activities, and conduct subsequent benefit analysis.
￭Familiar with EC platform (SHOPLINE backstage, MOMO, Line gift) related contact matters, event reporting, in-store banner listing, etc.
￭Develop new channels, KOL group purchases or cross-industry cooperation.
￭Product order control and supply chain communication
￭Customer service and after service